The 3 Most Powerful Forms Of Viral Marketing That Will Put Your Opt In List Building Efforts On Auto Pilot Selective Keywords Get Higher Search Engine Ranking Analyzing Website Traffic Part 2 How To Increase Traffic Through Social Networking Sites
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“The Money Is In The… LIST!”
I bet you’ve heard this catch phrase once or twice while surfing around on the Internet.
I know I have.
But, the question that usually arises is… “How do I effectively build one that won’t cost me an arm and a leg in the process?”
Well, today’s your lucky day because I’m going to highlight 3 of the MOST powerful ways to build your targeted ‘Opt-In List’ by using the Power of ‘Viral Marketing’ as your engine.
And the best part about using these 3 ‘Viral’ methods I’m about to mention are… they cost virtually Nothing to produce, are Highly targeted, give You INSTANT Credibility and are in constant demand by website owners.
So, with that said, let’s move on to what these 3 ‘Viral’ methods are and how they will benefit you and your List Building efforts.
Method #1. Writing ‘Special Reports’.
– Special Reports work great because they allow you to go into more depth about the Topic or Problem in question where you’ll then be able to lead them to how your Product or Service(or Affiliate product) can fix there current problem.
– They give you Instant Credibility, which builds trust in your customer that you are knowlegdable in your industry.
– Website owners are always looking for quality **Free Stuff** to give away or offer to there Visitors and/or Subscribers.
This is where you could CASH-IN, especially if you make your special report ‘Brandable’. This gives the website owner even MORE incentive to give your Freebie away if they can make Money in the process.
– And your Contact Information will always be inside, no matter what. Meaning, as your report is being passed around the Internet you’ll always be able to lead your potential customer back to your website where they could sign-up for your newsletter and/or read up more about your Products or Services you offer.
Method #2. Putting Together A ‘Free eBook’.
– Free eBooks work great as well and have the same benefits as I outlined through the special report.
The only difference using this approach is, you can put together a free ebook in less time then it would take to produce your special report simply because it doesn’t even have to be your own material inside, it can be someone else’s.
Just make sure you put together a free ebook with quality information inside.
– And they also allow you to target more then one Product or Service inside because free ebooks are usually a compilation of related articles targetting a particular problem leaving you room to diversify.
Method #3. Writing ‘Articles’.
– Writing Articles is probably ONE of the Best and Most Effective Ways to produce a wave of Viral traffic to your website because every website owner needs FRESH content to feed to there visitors and/or subscribers.
– They also allow you to Target your audience’s problem specifically that they’re dealing with.
– And at the end of the article you have a spot called the ‘Resource Box’ to insert your personal Bio and/or Website information.
Just imagine if your article were to be picked up by some Newsletter Editor with a large list or High Traffic website and they use it as a ‘Featured Article’ in there publication, you could see an INSTANT Surge of targeted traffic to your website overnight.
That’s where your ‘Resource Box’ comes in.(Take a look at how mine is formatted at the end of this article.)
Well, that about sums it up for the 3 MOST powerful ‘Viral Marketing’ methods being used today by most Internet marketers, and for good reason, because they work.
Now, with all that said, what do these 3 ‘Viral’ methods all have in common that’ll put your List Building efforts on ‘Auto-Pilot’?
– They’re in HIGH demand by website owners.
– They’re HIGHLY Targeted.
– They give You INSTANT Credibility in your industry.
– They have YOUR Contact Details leading to Your website.
…and Most important of all, they’re all FREE!
Just think for a minute, by using only ONE of these methods listed above, how it could put your Opt-In list building efforts on ‘Auto-Pilot’.
This article represents just a summarized version of all the different List Building techniques available online, But, in my opinion, these 3 are the most effective.
Keywords are an important factor of producing a website and getting traffic. These are the terms which the search engines use to categorize and rank your webpages. For example, if your website is about “traffic building” then your keywords could include traffic,building traffic,website traffic, and so forth.
After reading this article and using the knowledge at hand you will see why your web pages might not be ranking high in the search engines and contrary to what you have learned in search engine optimization in the past.
The decision from many web designers and search engine optimizers has been to find as many keywords as you can. They inform you to search for keywords using a kind of online tools and software programs which can uncover primary keywords. At first this seems attractive, but it actually defies any reasoning.
Let’s take a look at the aim of the search engine. It’s job is to find pages that meet the detail search word that a web surfer has typed in. The more focused the pages it serves up that meet the search term, the better it is for users. search engines must be as accurate as possible in delivering the right things to their users. Otherwise the web surfer goes somewhere else.
Now, visualize you are a search engine algorithm – the mathematical string which calculates the probability of any web page matching the search word typed in. If the page has hundreds, or thousands of keywords you’ll be a baffled. For example, is this web page about ‘article writing’, or is it about ‘feature writing for journalists’. They are different things. You’ll end up realizing the page is pertinent but not that pertinent. So you end up ranking the page down the list.
But what if the page only has the keyword ‘article writing’ and many times. You’re absolutely positive the page is about article writing and so you rank it higher.
Admittedly, it’s not quite as simple as that. But this is the notion of search engine technology. It is searching to find the most pertinent pages that meet the search term you enter.
What this means for Internet marketers is that you must separate pages for each keyword. Focus each page on each individual keyword. Use the keyword in headings, sub-headings, the page text, the page title tag and in the meta tags. Evade having pages which have numerous keywords as that simply confuses the search engines and lowers your rankings.
So overlook the belief that hundreds or thousands of keywords rank your pages high. Go for pages that meet single keywords and you will find your page will increase in traffic.
This ploy also works for Google AdWords. Each advert should employ just a handful of keywords – you get much better click through and cheaper advertising when you only have a few select keywords per advertisement. If you have hundreds of keywords you’ll find you’ll get better results by having keyword relevant ads and not having one advertisement with hundreds of keywords.
So go against the opinion of having your pages filled with keywords…Go with keyword specific pages to rank high.
As I stated in the first part of this article you might be surprised by the outcome.
Most web marketers have learned the old school way of building web pages filled with keywords that probably look like spam to the search engines. And you can be certain if they are seen that way, your pages will be lost in the millions of pages indexed by search engines everyday for surfers and prospective buyers looking for your product or service.
This is the final part of a two part article explaining how you can analyze your website.
Additionally, web traffic stats can help you determine effective and ineffective areas of your website. If you have a page that you believe is important, but visitors are
exiting it rapidly, that page needs attention. You could, for example, consider improving the link to this page by making the link more noticeable and enticing, or you could improve the look of the page or the ease that your visitors can access the necessary information on that page.
If, on the other hand, you notice that visitors are spending a lot of time on pages that you think are less important, you might consider moving some of your sales copy and marketing focus to that particular page.
As you can see, these statistics will reveal vital information about the effectiveness of individual pages, and visitor habits and motivation. This is essential information to any successful Internet marketing campaign.
Your website undoubtedly has exit pages, such as a final order or contact form. This is a page you can expect your visitor to exit rapidly. However, not every visitor to your site is going to find exactly what he or she is looking for, so statistics may show you a number of different exit pages. This is normal unless you notice a exit trend on a particular page that is not intended as an exit page. In the case that a significant percentage of visitors are exiting your website on a page not designed for that
purpose, you must closely examine that particular page to discern what the problem is. Once you pinpoint potential weaknesses on that page, minor modifications in content or graphic may have a significant impact on the keeping visitors moving through your site instead of exiting at the wrong page.
After you have analyzed your visitor statistics, it’s time to turn to your keywords and phrases. Notice if particular keywords are directing a specific type of visitor to your
site. The more targeted the visitor – meaning that they find what they are looking for on your site, and even better, fill out your contact form or make a purchase – the
more valuable that keyword is.
However, if you find a large number of visitors are being directed – or should I say misdirected – to your site by a particular keyword or phrase, that keyword demands
adjustment. Keywords are vital to bringing quality visitors to your site who are ready to do business with you. Close analysis of the keywords your visitors are using to find
your site will give you a vital understanding of your visitor’s needs and motivations.
Finally, if you notice that users are finding your website by typing in your company name, break open the champagne! It means you have achieved a significant level of brand recognition, and this is a sure sign of burgeoning success.
Nowadays, Social networking sites popularity is increasing day by day like facebook, myspace, orkut, digg etc…., we can say social networking is one of the best and free ways for increase traffic on our site. Social networking is important in blogging and if you can’t do social networking then it’s a rare chance that you’ll be successful in blogging. Leaving comments and trackbacks is part of social networking. Apart from that is part of one of the popular Social news networks.
(1). Increase traffic through Friends
Friends are the heart of the social networking attitude, and when promoting content this can be a valuable tool in viral marketing. The more friends you have in your network, the more visibility you will have when promoting.
(2). Increase traffic through Blogs
Blogs are one more great way to spread the word, most blogs allow you to post nameless comments. I use these blogs to post a comment then I include a link to one of my sites. I achieve a free back link for simply commenting on a story.
(3). Increase traffic through Picture Perfect
You may not understand it, but by passing on uploading your picture, you are also passing on an opportunity to get more people clicking on your articles. Why? Well, for one, it is known that spammers never take the time to upload a picture. Second, it is called ‘social’ networking and ‘social’ bookmarking sites. If you are trying to be ‘social’ then you should put a face to your name.
(4). Increase traffic through Profile Pages
If you are a keen online social network’s, you will have a pimped out profile page. Here are a few examples of how you can increase visibility to your content. On my profile pages at myspace.com, digg.com, linkedin.com, stumbledupon.com and yahoo.com I have links to all my social network profiles & personal projects. This does 2 things; increases my link back total to my projects and shifts visitors to my other profile pages so I get more friends! to promote your RSS feeds via your profile pages, the service displays recent RSS activity and the service is free. Another service you find interesting is myspacestats.net myspacestats.net, a service that tracks and stores your social networking traffic. The service simply puts an image on your profile and counts the total amount of visitors per day, month and year.
(5). Increase traffic through bulletin
Bulletins use your friends list, basically the more friends you have the more views your bulletins receive. Common sense! Some people use bulletins way to much and if I grasp these spammers they get deleted ASAP. So my advice is to use this angle a few times a month and keep them simple, this raw move toward keeps the bulletins friendly and not to over bearing.
(6). Increase traffic through Content
Nothing is more important than content. If you are a good writer and you write about interesting topics, you are going to do well on the social networking sites. People seem to like top 10 lists, top 20 lists, etc. I suggest that you look at digg.com to see what gets the most diggs. I have failed multiple times on getting a post digged or stumbled, even when I thought that it was the best article ever. You don’t always win.
(7) Increase traffic through clipart and screensavers
If you have some skills in this direction then try creating clipart and screensavers. Offering these for free is also a good way to get more traffic.
Finally, make sure that you are part of a few of the more popular social networking websites. These memberships will be only destined to build your own network and not of overt marketing. As your social network grows you can invite your contacts to join you on the social networking website. This should start a sequence reaction that will get them inviting their own contacts and so on. Finally your network will grow to a point where it becomes truly helpful.
Written by Cindy Battye
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