One Niche You Re Rich Just Network And Watch Your Business Grow 10 Powerful List Building Techniques Google Frowns On Reciprocal Linking

Have you found yourself wondering why you are overwhelmed? There is so much material on the Internet regarding Internet marketing. If a person tries to digest all of it at one time, they will will experience a bad case of online marketing indigestion. This is not a good feeling to have.

I have had these feelings before as well.

The solution to this issue is to narrow your focus on one niche. You see it is much easier to become an expert in one area rather than two or more areas. I have made a decision to devote my time to making money on the Internet. There are countless ways to make money in this world today. You can make money in real estate, the stock market, by owning your own offline business and in numerous other ways. But the people who really do well in this world financially are known primarily for one thing. Bill Gates in known for Microsoft. Warren Buffett is known as a stock expert. Donald Trump is known for real estate. I am sure that they have other things that they focus on now but they are known as being experts in a certain field. What do you focus on? Many things or one thing? I am willing to bet that if your answer is many you are in a state of Internet marketing disconbobulation. Find something you like doing and become an expert at it. The trick is to find something you like doing that is profitable financiallly. This is the secret to making money on the net.

If there is a market for your product, you can sell it. Do a search on google and see how many results your area of focus will bring up. If you use keywords, you will get better results. The more targeted the results the better. It is easy to develop a product when you are an expert in that area because you know something that your buyers don’t. You are the expert and they are not. They will pay large sums of money to acquire your expertise.

As marketers we must understand that our time is extremely valuable and the more we focus on too many things, the more time that is wasted. This time could be better spent focusing on one niche. It takes time to learn what your niche market wants. After you learn what they want, give the people what they desire. If your child wants a piece of pizza and you give them fish that would cause sadness in their hearts. They may cry and be upset with you. In the same way, if you give your target market something different then what they are asking for they will remove themselves from your list or no longer associate with you.

So use your time wisely and learn what your target market wants. Once you have determined what they want, if you do not already have a product created to meet their needs create one. Remember what they have told you and use the desires of their hearts as your blueprint to create an excellent information product.

Your job as the expert is to provide the answers to the questions that your target market is asking. You answer their questions with your products and you will be seen as an expert by them. You can also become qualified as an expert by creating a blog about your niche market. You can have your readers post their questions on your blog. Answer their questions on your blog and they will also begin to view you in a different light. This will prove to them that you care about what they have to say. People buy more easily when they trust the person they are buying from. A blog is a great way to create an atmoshpere of trust. You can also build a great deal of rapport with your market in this way as well. You can get to know your market on your blog and they can get to know you. An excellent method to implement to accomplish this is simply to be open with your life. Talk about your family and life on the blog and you will find that your market is more likely to talk about their family.

You now have a number of concepts to implement in your Internet business right now. The key is to go out and do them. You will be greatly rewarded if you do. One niche can indeed make you rich.

Much Continued Success,

The creator of “The Online Treasure Box”

When it comes right down to the topic of how best to grow your online business, there is plenty of conflicting information on the internet. Why? Because everybody wants to make a dollar! Everybody has a program to sell, but few really offer a genuine program that helps YOU sell. What they offer is THEIR formula, not YOUR solution. “It worked for me”, they’ll say. Then, when it doesn’t work for you, they expect you to shoulder the blame. “Well, you didn’t do this right”, or “You didn’t follow the formula”. I don’t have time for those people. Here’s a fact: You already have the resources you need. You do not need to buy into anybody else’s program. For that matter, you don’t even need to buy into mine. All you really need to do is remember one simple word, “network”. Just network. Here are a few ideas to help bring it into focus.

Make Friends, Not Business Partners

This may seem contradictory to what you’ve learned or what you believe, but I’ve found the best people to do business with are the people who have earned my trust, my friends. I do not do business with those who assume I should just trust them. I’m sorry, but they’ve not earned my trust, and my trust can not be bought. Make friends, and do business with your friends. This is one reason why I refuse to throw my website on auto-pilot. I want people to know that there is actually another living, breathing person on the other end, and I want to be accessible to those people who choose to do business with me.

Wish Others Success

When you truly wish others success, you are attracting success. I make it my mantra. “I wish you success. I wish you success. I wish you success.” I truly do wish success to those I choose to do business with, because I choose to do business with those who would wish me the same success. I do business with friends.

Then, help your friends succeed. Trade banners, trade links, and really get into the business of promoting each other. Contribute to each other’s newsletter. Do what right and good for both, and don’t be afraid to take chances. Try something new.

Search For New Opportunities

Look for additional streams of revenue. Find opportunities that do not take you away from your business, but enhance your business. Affiliate programs, drop ship programs, joint ventures, and even MLMs can provide that stream of revenue. But, at the same time, be aware. Be careful. But be willing to follow your instinct. Just remember to make friends, not business partners.

By all means, don’t hesitate to contact me. I’d love to build a friendship and network with you!

The lifeblood of any Internet marketer is their list. If you have an opt in email list then you are sitting on piles of cash, if you properly use your list then your earning potential is very high.

As many people ask “How do I build a list?” the following points describes some of the best ways for building your email list.

1) Newsletter / E-zine

We are in the Information Age and so people are desperate for information. Everyone is so busy with their lives they don’t have time to find the information for themselves. Publish a newsletter in your niche that is full of valuable content and you will get people flocking to you to sign up.

2) E-Courses

People are hungry for information, so a free e-course will persuade people to part with their email address. Create at least a seven part course that is delivered every few days into their inbox. Of course, the e-course also subtly sells your product!

3) Articles

Write articles and distribute them to article directories. Include your newsletter sign up in the resource box and if you have provided good quality content, you will get the visitors who will sign up to learn more.

4) Free Books

A free e-book is an excellent way to build your list. It doesn’t have to be an epic tome, just valuable information that people will exchange their email address for. You can write one yourself or get one ghostwritten for you. Make sure though that it is information that your visitors will want to have, and make sure you have included links to your products and sites in the book. You can also include affiliate links to further maximise your earnings.

5) Free Membership Site

Creating a free membership site is an excellent way to get people’s email addresses. Offer valuable content for free but only to signed up members. You can then upsell them other products or other levels of membership with more products and more resources available to them.

6) Squeeze Page

A squeeze page is a pre-sales letter page where you capture a person’s email address before they move on to view your sales letter. This is reportedly very effective and you can also personalise the sales letter with their name or other details from the squeeze page.

7) Pop Up

Pop up windows, particularly unique and different windows, can be very effective at persuading people to sign up for your newsletter. These can either pop up as the visitor enters your site, or when they leave, reminding them to sign up for more information.

8) Viral Marketing

Viral marketing is where you give away something of value that people want to pass to all their friends. It may be a video, a book, a game or anything similar. However, whatever it is, it has your web address in it so people can come and sign up to your newsletter and get more info.

9) Free Giveaways

A very popular new method of list building are the big Internet giveaways where lots of people submit products that are available for free in exchange for a newsletter sign up. These are excellent ways to rapidly build your list – though be aware that freebie seekers may not make for the most responsive of lists.

10) Sign up bonuses

Offer your visitors a bonus if they sign up for your newsletter, e.g. “20% off XYZ for readers” or a number of e-books or reports that will be of interest to them.

Using these 10 simple strategies you can build your list and then leverage their earning power.

This is a subject that everyone seems to be arguing about at the moment. Everyone trying to second-guess Google’s actions – which they will NEVER do – and wondering whether reciprocal linking is dead, dying or if it is something worth carrying on.

‘Nuff of the speculation. Here’s the proof.

Google do not like reciprocal link directories and they can sniff one out a mile off. There was (notice the use of the past tense here) a link directory on my site until recently, but I have now removed it, because it had become as useful as a chocolate teapot.

Whilst the main front page of the site has retained it’s Google PageRank of PR5, in one of their last updates, Google relegated that directory, which had also previously had a PR5, to a PR 0.

Meanwhile, I had not altered my linking structure that pointed to it. I had not altered my policies either: I did not link TO any PR0 sites, kept the number of links per page down to a minimum and there were even text descriptions for each entry listed.

Google could tell what it was and acted as they saw fit.

There is no point wondering or whining about it. They can and they are doing so in order to provide better results to searchers. You can like it or lump it, but if you want them to give you decent listings, ranks or send you any traffic, their rules count.

My advice: forget *artificial* reciprocal linking completely. The time taken to maintain the directory, approve/disaprove submissions (mostly the latter, because the only people still asking for links are crappy PR0 sites and spammers) can be much better spent.

When you want to exchange links with other sites, make sure you do so in a natural way, by which I mean write about the other site in some way and place natural links within the body text.

And consider just giving to get. By which I mean, link out to useful things for the edification or entertainment of your visitors giving no consideration to the immediate usefulness of that link to you.

What goes around will come around. Once you are seen as useful, others will link to you. You do then get your links “reciprocated”, but it may not be from the same people to whom you linked.

That is the natural way of linking that Google wants to see.

Do not, under any circumstances, maintain anything (other than internal navigation) that could look like merely a list of links / link farm, because Google will find it, won’t like it and will penalize it.

Reciprocal linking, in the form of lists or directories merely created for that very purpose cannot do anything to help you with Google (quite the opposite, in fact) and therefore, est mortuus. [RIP]

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