Manual Versus Automatic Submission Why Effective Seo Is Important For Effective Internet Marketing Quality Content Traffic And Bigger Google Adsense Profits With Articles Play The Pop Up Game Five Ways To Effectively Use Pop Ups As A Website Tool
Promote your website through article submission
One of the most effective ways to promote your website without spending a fortune doing so is through article submission. This means you write or commission someone to write articles pertaining to the content of your website and then submit them to online article directories.
Article submission works by creating backlinks to your website.Every article directory will include a so-called “resource box” at the end of your article with a few details about your website and a link to it. When your article is picked up by newsletters and e-zines that publish material on the subject you chose for your article, they also include the resource box, thus backlinking to your website.
As a result, the traffic to your site increases, and may sometimes come from places you would have never found on your own. What’s more, if readers like your content, they may link to it from their websites, as well. The more backlinks to your site out there, the better your position in Google rankings will be.
Manual or Automatical Article Submission?
Manual submission entails finding the right article directory, then creating an account with that directory and submitting the articles in the right category. It may also entail modifying the articles (such as removing or adding html code inside them, putting links only in specific parts of the articles) to meet the requirements of the various directories.
Article directories have different forms for article submission and the input fields vary from one such directory to another.
Some of the most important article directories are:
* Article City
* Article Dashboard
* Ezine Articles
* Go Articles
* Search Warp
There are also article submission services available, if you do not have time to manually submit your articles, like Article Marketer and iSnare, which charge a fee their services. If you prefer to do it yourself but want to speed up the process, you can resort to automatic submission and use a submission tool.
Automatic submission software solutions include products like: Article Announcer, Article Post Robot, Ezine Announcer.
Which One Should You Choose?
Many people would say you should go for manual submission. Why is that? First of all, a lot of directories treat automatically submitted articles as spam. Second, you can quickly see any changes made on the directory’s website and respond accordingly, which automatic submission robots can’t. Third, it is easier to make changes to your article if you need to, because to manually submit articles you need to have an account with the directory where you can login and edit what you want.
Then there is also the fact that article directories are different in that categories do no always overlap, so if you submit an article manually you can make sure it ends up in the right category. In addition, you can check the terms and conditions of each article directory and see whether they accept links in the body of the article or not, for instance, or whether they accept HTML tags or not. This is something automatic submission tools can not do. The major downside to manual submission is the time spent doing it.
On the other hand, automatic submission saves you the time and effort of manually submitting articles to directories one by one. If you would rather automate the submission process, and use a software submission tool, you should check how often the software is updated, the quality of directories selected and the choice of categories (i.e. are the categories specific enough or does it take only general categories into account) before you pick a solution.
Search engine optimization (SEO) should be considered as a critical element of any Internet marketing strategy. This is important because there is so much which can be gained from SEO in terms of Internet marketing and advertising. Failure to optimize your website for search engines can result in a considerable loss in terms of free advertising and traffic which is essentially gained from ranking well with search engines. This article will provide insight into what SEO is and will explain why Internet marketing requires at least some degree of SEO.
SEO optimization is a strategy in which a website is designed to obtain favorable search engine rankings from popular search engines. This may be achieved in a variety of different ways and optimal SEO strategies combine a variety of different strategies to complete one well orchestrated SEO campaign. There are several elements to consider when attempting to optimize your website for search engines. This may include keyword density, prominence, META tags, titles and inbound links. Keyword density is one of the most common SEO strategies and essentially involves using relevant keywords often in the content of a website to demonstrate the relevance of these keywords to the website. This is important because search engines are likely to reward websites with optimal keyword densities with favorable search engine rankings in an effort to provide Internet users with the most relevant websites for particular search terms.
The prominence of keywords should also be considered. This includes how close the keywords are placed to the beginning of the website. The common mistake with this strategy is to believe the first opportunity to incorporate keywords is in the first line of visible text on the webpage. This is not true because search engines crawl the code of a website as opposed to the visible content on the website. This means there are multiple opportunities to incorporate relevant keywords long before the actual visible content on the website. This might include the code for the title as well as the META tags. Business owners who realize the potential for incorporating keyword into the code gain an advantage over competitors who only incorporate keywords into the content on their website.
Another area of concern which is very important for those who are interested in SEO is inbound links. Inbound links are essentially links which reside on other websites and direct traffic to your website. These links are considered important because many search engines place a value on inbound links because they are essentially an example of one website recommending another website. However, when obtaining inbound links it is important to do so from other websites which rank well with search engines because many search engines consider the rank of the original website when determining the value of the inbound link.
Now that we have briefly explained some of the main concept of SEO, we will illustrate why it is important to optimize your website in the first place. SEO is so important because most Internet users highly value the results of search engines and are likely to only visit to ranking websites when they search for a particular keyword. Internet users trust search engines to serve the most relevant content first and are therefore not likely to visit websites which do not fall on the first or second page of search results. This means websites which rank well essentially are receiving a great deal of free advertising from search engines that place their website in a key position. Website owners who do not invest time into optimizing their websites miss out on a great deal of potential web traffic.
How to get content using articles grow targeted traffic and get more money with Google AdSense program.
Today everybody is talking about good content and how important it is to have one on any site. Good, relevant content is so loved by search engines. Quality content is a powerful advantage in the Internet.
The demand for quality content gave second birth to article. I am sure you already tried to submit or write and submit article(s). Everyone does it now. My experience shows that nice content and good submission work give you a huge publicity online. With time article pages get bigger and bigger PR and keep sending you extra targeted traffic.
Even if Google, Yahoo, MSN change their rules, will this affect good content? Never. Internet is nothing without good, relevant content and good article is a nice content indeed.
This is when it comes really easy to understand that running your own article directory is a very smart thing to do in terms of Internet marketing, SEO.
The benefits of having article directory on your site are great:
– every day your site grows with new relevant content – articles;
– each new page is indexed by search engines, these are the pages with super relevant content, on your keywords, this means with every new article in your directory you score more on your keywords with search engines;
– each article page is a page with quality content, the Page Rank of article page grows with time – just think how many pages with nice PR you will have automatically;
– article directory gives you traffic from search engines, very targeted traffic, people who come to read and find, your site gives them super relevant content (tests on real sites prove that people click 10+ more pages in sites with article directory in comparison to 2-3+ clicks before article directory was created on this site);
– you have no problems with content, it grows itself, fresh articles, on the keywords you need;
– you can easily monetize the traffic with Google AdSense, if you have your own products/services in the niche – direct traffic from article pages to your subscription email or order page – you have the right to do that, it is your site.
So, having article directory on your sites is much better than not having article directory.
What can stop you from creating article directory for your site now?
#1. You do not have the skills. – Now everything is easy as programs do all the job. All you need is a professional tool for creating and running your article directory. You just install it on your sites, do setup and the rest is managed by the tool.
#2. Articles can be dangerous. – Yes, they can. If you plan to create directory with 200-1,000 articles in 2 days, search engines may think that you are a spammer. But who says to do so? Grow your directory gradually. 5-10 new articles a day are better than hundreds in a bulk.
Search engines like to see gradual growth of articles in the directory, so give them this gradual growth! All you do is picking up or declining articles. Accept about 10 top relevant and interesting articles and the tool generates pages, puts them in the category you choose, creates RSS feed for the pages – everything to get bigger attention from search engines.
Now you see, that the only problem with article directory on the site is the question of balance. When you try to squeeze everything at once, your directory will have the content, but search engines will notice your growth only once.
On the other had, if you are not trying to catch up with wind and care for quality of each article, the gradual growth will show much better results. Still, getting extra 10-20 new quality content pages every day is not a bad thing. Even if Google bosses visit your site every week, they will not say anything: you are not spamming, you are managing your directory, taking care of the quality for your clients and visitors.
Article Directory + Smart Efforts = Content, Traffic & Money
There are ways to increase your profits by using pop-ups as a website tool. More than likely, you have heard of pop-ups, but there is new software on the market that will amaze you. It has never been as easy to use pop-ups to market your website as it is today. You might be glad that you took a few free minutes to learn about pop-up marketing.
The new pop-up marketing software is not just your standard pop-up anymore. Today, you can market in a much less intrusive and irritating way to your customers. The prevalence of pop-up blockers in web browsers is huge and very affective. In the older days, it was a necessary tool because computers would literally freeze up because of p pop-up. Your job as a marketer is to draw in customers and keep them. However, you do not want to drive traffic away by having huge amounts of pop-up that take over their screen. When using the software, you will need to decide which type of pop-ups you want to use. Be sure to check out several of them before making a decision.
Pressure Pop-up – These types of pop-up have a countdown button that appears after your customer is on the web site for a while. The great thing about these is that they are set to give your customer time to look over the site, and will leave the screen once the count down runs out. You can put anything on your pop-up to entice customers to buy.
Instant Opt – In Pop-up – A new software feature of pop-ups is opting in by clicking either yes or no. Using this feature is good for capturing potential customer’s email address. All business depend on lists to make future contacts about products, discount and special offers or drawings – and not just the typical tasks of order taking and receipts.
Conditional Timed Pop-ups – Timing is everything in business. With this feature, you can decide when you want a pop-up to appear. A pop-up that appears too early may not give your customer time to thoroughly taken in the site, or a pop-up appearing when they were about to order without a discount will damage your profits a lot.
Changing Pop-ups – If you want to keep your customers from being bored every time they come to your site – then use different pop-ups. The new type of software for pop-ups allows you to stage different pop-ups to appear with new information. It can be offering them a new product, information, or even close outs on certain products. You can make it to fit your customer’s needs and that spells more profit for you.
Generalized Pop-ups – This software configures pop-ups to look exactly the way you want, and timed the way you see fit.
There are numerous places online where you can order the new pop-up software. Many times, you can order them with different features separately, like the changing pop-up software. In the end, it will cost more though so you might want to consider buying a package deal with the other software included. As you can see, there are great benefits with the new pop-up software. In addition, most of the software has other features that you will like. They are fully integrated with to work with other types of web design software. You don not have to be a computer scientist to run them either. Most of it is WYSIWYG, or what you see is what you get type programming.
Other features are just as valuable with the new software of pop-ups. You can edit to your hearts content any aspect of your pop-ups. If you want the color or shape to be unique, you can change it. You can change the wording to suit any style of customer you have too. In most programs, you do not have to dispose of any past work that you have created. There are numerous save features for wording and designs. This alone saves you lots of time for the other important business aspects that you have to do. And that is the part that is important – getting down to business on the Internet..
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